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SiteWizard has teamed up with Pointy from Google to offer our clients access to their fantastic online platform.
Pointy essentially serves as an online catalogue for your brick-and-mortar shop. It displays all the important information a user needs to know such as opening hours, locations, information, and product listings.
However, its most exciting feature is undoubtedly its ability to help users discover your product availability online. This works by displaying your in-store inventory to searchers on various Google surfaces such as your Business Profile, Search, Images, and Maps.
It is becoming increasingly common practice for buyers to search for products online before making the journey to go and buy them. By making your online inventory available for these potential customers to see you are placing your business in the right place at the right time to gain these sales.
So, how does it work?
Install Pointy using either your compatible point of sale system (POS) or by purchasing a Pointy box to connect between your barcode scanner and POS. Then, simply scan your products and let Pointy take care of the rest!
Install Pointy from Google
Install Pointy on your point of sale through the Pointy box or app.
Scan your products
Scan your products as normal to add them to your Business Profile on Google.
Help shoppers find you
Nearby people can see your products when they search for your store or the products you sell.
So, how does it work?
Install Pointy using either your compatible point of sale system (POS) or by purchasing a Pointy box to connect between your barcode scanner and POS.
Then, simply scan your products and let Pointy take care of the rest!
With customers becoming more conscious of when and where they buy their products, Pointy is an excellent investment for local businesses looking to attract more footfall to their business.
While Pointy is fantastic for bringing customers to your store, we do not recommend the platform as a replacement for marketing practices such as SEO (Search Engine Optimisation) and Google Ads (Pay Per Click) as these offer unique benefits that can not be replicated with this platform. Instead, Pointy makes a great accompaniment to these services as it works with them to create brand awareness and is another way to potentially appear in the Search Results.
As a SiteWizard client, you will get access to a free Pointy Box when you sign up as well as the support of a highly skilled and knowledgeable team, ready to help guide you through the whole process.
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For more information about Pointy or your marketing plans, just fill in your details below or call us on or by phone on 01622 200 045.